Kanye West dropped by Adidas after his 'dangerous' & 'unacceptable' antisemitic rants as ex Kim Kardashian slams rapper | The Sun

KANYE West has been dropped by Adidas after making a string of antisemitic rants.

The sports brand announced on Tuesday that they were cutting ties with the rapper over his "harmful" and "dangerous" comments.

Kanye has blasted Adidas online in recent weeks, accusing the brand of copying his ideas, mismanaging the firm, and taunting their Chief Executive Officer Kasper Rorsted.

According to Bloomberg, Adidas has repeatedly tried and failed to resolve issues with Ye privately.

An insider claimed the sports company may announce it is cutting ties with Kanye on Tuesday following "private discussions".

Adidas has worked with the rapper since 2015 to build his Yeezy line.

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If it drops Kanye, it would join companies like Gap and Balenciaga in prematurely cutting ties with the mogul.

The father-of-four has sparked global outrage this month after making a string of antisemitic slurs – which his ex Kim Kardashian and her family slammed on social media on Monday.

He also incensed the public when he wore a "White Lives Matter" T-shirt to a fashion show.

On October 7, Kanye wrote on Instagram: “Ima use you as an example to show the Jewish people that told you to call me that no one can threaten or influence me.” 

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Several days later, the rapper tweeted: “I’m a bit sleepy tonight but when I wake up I’m going death con [sic] 3 On JEWISH PEOPLE.” 

Defcon is a military term used as an alert system by the US armed forces.

Under the Defcon 3 warning, the military must be prepared to launch operations within 15 minutes of the warning.

Twitter removed Kanye's  antisemitic tweet and also confirmed his account has been locked "due to a violation of Twitter’s policies."


During an interview with Piers Morgan, Kanye refused to apologize for his tweet.

Piers told him he should apologize and then later said: “Racism is racism and you know that I think, don’t you?”

"Yes, obviously, that’s why I said it,” Ye said.

The host asked for confirmation: "So, you said it knowing it's racist?"

"Yes," replied Ye.

"I fought fire with fire. I'm not here to get hosed down. I'm a different type of freedom fighter."

Ye eventually acknowledged that he caused "hurt and confusion" to people who were affected by his rant after two hours of Pier's probing.

"I will say I'm sorry for the people that I hurt with the 'def con' … I feel like I caused hurt and confusion."


This comes shortly after Kanye's Instagram account was suspended when the fashion designer posted screenshots of a conversation that claimed to reveal a conversation with rapper Sean "Diddy" Combs.

In the conversation, West made allegations he believed Combs was being controlled by Jews.

Kanye texted: "Ima use you as an example to show the Jewish people that told you to call me that no one can threaten or influence me."

Read More on The US Sun

Kanye West dropped by Adidas after his ‘unacceptable’ antisemitic rants

He captioned the Insta post: "Jesus is a Jew."

The argument was triggered after Kanye sparked outrage when he wore a T-shirt with the words "White Lives Matter" at Paris Fashion Show on October 3.

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