Where to buy KSI and Logan Paul's Prime sports drink after it SELLS OUT in Asda | The Sun

A NEW sports drink sold by Asda has become so popular an app has been developed to help people track it down in stores.

Bottles of Prime Hydration – developed by influencers turned boxing rivals Logan Paul and KSI – are flying off the shop shelves at Asda as soon they appear in stock.

Demand for the £1.50 drink – which is basically a mix of water, coconut water, sweeteners and vitamins – is being fuelled by teenagers and people in their early 20s

Social media is awash with reports of desperate bids to get hold of the drink, not least by frustrated parents under pressure from their kids.

One said on Facebook: “If anyone spots the bloody KSI drink Prime please let me know!! “I have a teenager who has lived in Asda the last 3 days trying to find it lol.”

Asda has been approached for a comment.

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Two years after their final match in 2019, the two social media moguls Logan Paul and KSI put their rivalry behind them to come up with the Prime hydration idea.

During a live stream, Paul and KSI revealed that they are aiming to “rival some of the biggest companies on Earth” with their new beverage, including “Pepsi, Coke, Gatorade, and Powerade.”

The YouTubers claimed that their biggest goals for their collaborative drink were taste and hydration.

The drink is made up of 10 per cent coconut water and 825 milligrams of electrolytes.

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Where to buy Prime Hydration?

The drink is exclusively sold in Asda. 

Most stores are sold out, but developers behind the new Prime Hydration Tracker reckon there's still stock available, with the latest sightings being in the Leyton and Fleet branches yesterday.

Tom Bastable, who developed the 89p app from his home in Plymouth, said: "The popularity of the drink has been crazy.

"I got hold of some while I was researching the app – and my daughter was offered £25 for it by another teenager.

"We've had 18,500 downloads in the first three days, and expect a total 60,000 downloads in the first week."

Asda is believed to be reporting stock directly through the app. It also works using crowdsourced information from people who submit stock reports via the app. 

The drink was launched in America in January and sold-out immediately. 

The drink is not the only item missing from shop shelves at the moment.

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Pet food including Whiskas and Pedigree Chum have been axed from Tesco after a pricing bust up – we've rounded up the full list of missing products.

And Heinz Kraft has also stopped supplying some top brands to the supermarket including ketchup and salad cream.

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