Maggie McLean Suniewick Exiting NBCUniversal to Join Twitter as VP of Partnerships

Maggie McLean Suniewick, most recently at NBCUniversal as president of distribution and business development, will be joining Twitter in a newly created role as VP of partnerships.

At Twitter, the digital media, tech and entertainment veteran will oversee the social network’s newly formed partnerships team, bringing together Global Content Partnerships (GCP), Developer Platform, and the Business Development teams into one group.

Suniewick’s direct reports include TJ Adeshola, recently upped to head of global content partnerships at Twitter. She reports to Twitter CFO Ned Segal.

Suniewick is joining the Twitter team at a time of uncertainty for the company, given Elon Musk’s pending $44 billion takeover bid. Musk has signaled that there will be layoffs if he completes the acquisition of Twitter.

“We’re thrilled to welcome Maggie McLean Suniewick to Twitter as our new VP of partnerships,” Segal said in a statement. “Maggie has deep industry experience and relationships which she will leverage to drive impact for our partners. There’s so much more we can do to improve the timeline with incredible content, to drive usage of our developer platform, and to deepen our work with technology, media, sports and entertainment partners.”

Suniewick commented, “I’ve worked with Twitter for years and have always been a huge fan of the product, the people and the potential of the service. I am thrilled to be joining at this important time to continue the work of the team building meaningful partnerships globally.”

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